Did you host or did you go to a BBQ this past Memorial Day weekend? My family and I did. We had the traditional hot dogs, hamburgers, beer, etc. (Last week’s blog post mentioned that 60% of Americans were planning to BBQ over the Memorial Day weekend.)
Well, according to research from The Nielsen Company, while these items will remain summer staples, a range of options are emerging.
Specifically, other possibilities include plant-based meat alternatives and ready-to-drink alcoholic beverages.
Traditional Meat Vs. Plant-Based Alternatives (% sales growth, for the period ended March 23, 2019)
+2.6% — Traditional meat – Overall
+1.9% — Traditional meat – Hot Dogs
+13.5% — Plant-based meat alternatives
Ready-To-Drink Alcoholic Beverages (% sales growth, for the period ended April 20, 2019)
+247.3% — Hard kombucha
+193% — Hard seltzer
+77.5% — Canned wine
+41.9% — Wine-based cocktails
+40.7% — Sprits-based cocktails
+37.5% — Still/table Rose wine
+25.5% — Sparkling Rose wine
+0.1% — Beer
Have you tried, or are you planning to try, some of these alternative food offerings? Let us know by leaving a comment!
I hope you have a great weekend!