Category: NCP Panel Info

In The Know: What’s the Score?

With the FIFA World Cup around the corner, we asked NCP panelists how they plan to watch, who they’ll be cheering for, and what snacks they’ll have ready for kickoff. From favorite teams to match-day traditions, here’s what fellow panelists had to say.

Kickoff: World Cup Interest

Most panelists don’t plan to closely follow the World Cup.
– 65% don’t plan to follow it at all
– 28% …

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In The Know: What’s Cooking?

We asked NCP panelists about their cooking habits, from meal planning and recipe inspiration to kitchen challenges and favorite go-to dishes. Whether you’re a confident home chef or just trying to get dinner on the table, see what fellow panelists are cooking up!

🍽️ Cooking Habits & Routines

For many panelists, cooking at home is part of everyday life.
– 49% cook every day
– 39% cook a …

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In The Know: Shopping Habits

Do you shop ‘til you drop or just grab what you need?

We asked NCP panelists about their shopping habits, from how they browse to what they buy (and sometimes regret!). Whether you’re a planner, a deal hunter, or an occasional impulse shopper, see how your habits compare to fellow panelists.

🛒 Shopping Styles & Behaviors

Most panelists keep their shopping trips planned or purposeful.
– 34% plan …

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In The Know: New Year, New Mindset!

We kicked off the year by asking NCP panel members how they’re approaching 2026—from goal-setting to motivation and all the habits in between. Whether you’re diving into routines or easing into the new year with balance and optimism, you’re not alone. Here’s what your fellow panelists shared about their mindsets, plans, and personal vibes for the year ahead!

2026 New Year Vibes

How are panelists feeling as the …

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NCPMobile: Reporting Gasoline Purchases and Special Deals

James from National Consumer Panel answers more questions about scanning we frequently get from panel members, including:

✔ How do I report my gasoline purchases?
✔ Why do I have to enter any deals I received on each item?

Watch this video for answers to these common questions about scanning your purchases! More questions? Let us know in the comments below! Don’t forget to subscribe to our YouTube

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In The Know: Holiday Shopping Vibes

‘Tis the Season… to Spill the Shopping Tea

Whether you’re the type to start shopping in August or you thrive on the thrill of last-minute gift grabs, one thing’s for sure: NCP panel members take holiday shopping seriously—but not without a little fun along the way. From gift cards galore to impulse buys (you know who you are), we unwrapped your seasonal habits and favorite traditions in our …

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Video: All About National Consumer Panel Rewards

National Consumer Panel members provide valuable data about their shopping habits that help manufacturers and retailers make decisions about their products. And in return, panel members earn reward points for their participation!

Do you have questions about rewards?

Find out the answers to some of the most common questions we get about the National Consumer Panel rewards program, including:

✔ How do I check my reward points and …

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Happy Holidays from National Consumer Panel

December is here, and the final month of the year brings a flurry of holiday-related activities with it. Whether you’re buying gifts for friends and family, baking goodies, traveling, or enjoying winter activities, remember to report your purchases to NCP.

James is back with a holiday message for panel members!

Hi everyone, it’s James from NCP. I just returned from my holiday shopping, and let’s just say my

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In The Know: All About Fall


We asked our panel members to tell us how they really feel about fall—and they delivered! From cozy traditions and go-to seasonal buys to scent associations (yes, cinnamon dominated!) and how shorter days affect their mood, this survey covers all the autumnal vibes.

So grab your favorite fall drink, pull on a sweater, and take a scroll through what makes this season so special to our panelists. Whether …

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In The Know: Let’s Talk About Hobbies

Everyone’s got something they love to do in their free time — whether it’s diving into a great book, tending to a garden, crafting a masterpiece, or exploring the outdoors. To find out what sparks your creativity and keeps you inspired, we asked NCP panel members to share their thoughts in our Let’s Talk Hobbies Survey.

So, grab your knitting needles, paintbrushes, or hiking boots — and …

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