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From Hive to Table: Honey Basics

Honey is truly a remarkable food. With so many varieties to choose from and countless ways to use it, there’s more to this liquid gold than meets the eye. Whether you drizzle it over toast, stir it into tea, or experiment with it in a new recipe, trying different types of honey can add new flavor and depth to everyday meals. The next time you reach for a …

Shopping

Holiday Shopping 2025 Breakdown: Who, When, and Where

Have you started your holiday shopping yet… or are you still pretending it’s not quite that time of year? (Like I am, ha!) No judgment either way—this season sneaks up on all of us. It’s amazing how fast the year flies by, isn’t it? Whether you’re the type who finished your list back in October or someone who thrives on the thrill of last-minute gift hunting, the holidays …

NCP Panel Info

In The Know: Holiday Shopping Vibes

‘Tis the Season… to Spill the Shopping Tea

Whether you’re the type to start shopping in August or you thrive on the thrill of last-minute gift grabs, one thing’s for sure: NCP panel members take holiday shopping seriously—but not without a little fun along the way. From gift cards galore to impulse buys (you know who you are), we unwrapped your seasonal habits and favorite traditions in our …

NCP National Consumer Panel

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