The NCP Blog

THE LATEST ...

Ready, Set, Read!

If you enjoy reading, you know there’s nothing quite like getting lost in a good book. And today, there are more ways than ever to enjoy a great story. You can turn the pages of a traditional print book, keep a library of books at your fingertips on an e-reader, or listen to an audiobook while you’re on the go.

📚Print, Digital or Audio?

Even with the digital …

Shopping

Father’s Day: History and Trends

Every June, families across the United States take time to celebrate the fathers and father figures who have made a lasting impact on their lives, while remembering loved ones who are no longer here to share the day. While Father’s Day is often celebrated with gifts, meals, and quality time together, the holiday has a history that dates back more than a century.

Let’s take a look at …

NCP Panel Info

In The Know: What’s the Score?

With the FIFA World Cup around the corner, we asked NCP panelists how they plan to watch, who they’ll be cheering for, and what snacks they’ll have ready for kickoff. From favorite teams to match-day traditions, here’s what fellow panelists had to say.

Kickoff: World Cup Interest

Most panelists don’t plan to closely follow the World Cup.
– 65% don’t plan to follow it at all
– 28% …

NCP National Consumer Panel

Recent Comments

Archives