We are back with “In The Know” and our 2022 year in review, which includes information about the purchase data provided that made your important opinions count, the activities that kept our Panel Support Center quite busy, and the rewards that NCP panel members received for their consistent participation.
In The Know (ITK) is NCP’s way of sharing back to you the information you share with us. At “ITK,” we’ll provide details on data you’ve provided us on a variety of topics. Some of the topics we’ve covered with In The Know include toilet paper, condiments, eggs and more!
Is there a topic you want to learn more about? Let us know here.
What you reported in 2022
Our panel members were busy in 2022! Here are some stats on how much you reported last year:
- Total shopping trips reported: More than 12 million
- Total UPC barcodes reported: More than 77 million
- Unique UPC barcodes reported: More than 4 million
What types of products are you buying? Here are the top five categories panel members purchased items from in 2022:
- Bread
- Cookies
- Eggs
- Chocolate Candy
- Milk
Popular products in 2022
We also picked a few of our favorite products and looked to see which months panel members purchased the highest number of those products! Take a look at this list, you might be surprised!
- Canned soup: January
- Frozen pizza: February
- Peanut butter: March
- Candy: April
- Fresh strawberries: May
- Potato chips: June
- Ice cream: July
- Pens and pencils: August (no surprise there!)
- Stuffing products: November (this one probably isn’t a surprise, either!)
- Cookies: December
Panel Support Center provides assistance
Our Panel Support Center representatives are here to help panel members with questions and problems, and we want to share some information about just how busy they were in 2022. Representatives support panel members through email, phone calls, social media and text messaging.
- 46,525 phone calls were made or received
- 68,800 emails received
Sweepstakes winners
And finally, we have some stats to share about our 2022 sweepstakes winners! NCP has monthly, quarterly, and survey sweepstakes for panel members, along with surprise sweepstakes on social media. How many prizes did we give away last year?
- More than 400 total sweepstakes winners
- More than $77,000 in total prizes awarded
That’s it for this edition of In The Know! Got a topic you’d like for us to cover? Let us know here. Cheers to 2023!
I’ve been a member since 2010 when it was the old handheld scanner. Using the phone app makes it so much easier! But even after all that time, I’ve never won a single sweepstakes 😕
In answer to the question, some topics to discuss that would interest me are: scanning items that were free, scanning items that have a unique barcode and barcode # that won’t scan or accept the manually entered #(Ex. certain gift cards), lottery purchases (scratch offs, drawings, etc.), and scanning gift cards of varying amounts (Ex. At stores that don’t require entering prices, a gift card that can be $15-$500, but every card has the same barcode). Also, reporting sales or coupons that are a % discount rather than a $ discount.
Justin, thank you for your feedback! We appreciate your panel membership and will be sure to share your topic ideas with our team!
Thank you for reminder me that and Iam trying to think about it this plan what I saw your blog a message already but I understand that what I should know about this February 2023 is about everything but I can’t wait to be so excited on the sweepstakes and I love that NCP is so helpful for me to going shopping to scan the barcode is the best one that can help the Scan points is much better I like that one is pretty good 👏😊❤️
I would like to know a few questions. One would be, “how many NCP members are there?” … and “what is the longest time a NCP member has been a member?”
Thanks for your feedback, Mary! We’ll share your suggestions with our team.
I saw it already but a product on the list to surprise! Was on may is strawberry 🍓 but how did you know that wow that is my favorite one I really love strawberry I do but on may is my birthday wishes so how to contact by NCP only used text message or either way email address I can do that why because iam deaf hard of hearing impaired mother and grandmother that why is very important to me but I can’t hear on the phone call why because I am deaf .
I can’t wait to be entered for the sweepstakes drawings good luck to all
Lucky winners! Maybe 2023 is my turn!
This is very interesting to know. I saw a magazine with consumers report on all kinds of different products people were buying. It was really interesting to read and know what people were buying. Thank you for sharing.
I’m still figuring things out.