Super Bowl Sunday

Well, it’s almost time for the Super Bowl! Who do you think will win? Do you even care who wins?? I know many just like to munch on wings and chips, and watch the commercials and/or the halftime show. (What do you like to do on Super Bowl Sunday? Tell us about it by leaving a comment!)

As you know, the Super Bowl is big business, not just for the teams involved and the NFL, but for retailers. For instance, according to the National Retail Federation those watching the big game expect to spend an average $88.65 on food and beverages, merchandise and party supplies, for a total $17.2 billion.

That’s a lot of wings and things!

Note – NCP Public Service Announcement: We want to remind anyone hosting or attending a Super Bowl party – or a Kitten Bowl or Puppy Bowl party, for that matter – to record any “food, beverages, merchandise and party supplies” that you purchase.

Anyway, football is filled with statistics. So in honor of the big game, here are some super Super Bowl-related stats from

  • 17: Number of people who attend the average Super Bowl party
  • 27% of Americans plan to attend a Super Bowl party
  • 52.4% of Americans think Super Bowl Monday should be a national holiday
  • 6,000: Average calories for a football party feast
  • 1.4 billion chicken wings will be eaten
  • 10 million pounds of ribs are sold the week of the Super Bowl
  • 11.2+ million pounds of potato chips will be eaten
  • 8+ million pounds of guacamole will be consumed
  • 50%: Increase in pizza orders on Super Bowl Sunday than on the average day
  • 67% more pizza is eaten on Super Bowl Sunday compared to the average day
  • Favorite Super Bowl Foods:
    • 29% Wings
    • 26% Pizza
    • 15% Nachos
    • 14% dip
    • 7% chili
    • 6% BBQ
  • 51.7+ million cases of beer are sold for Super Bowl Sunday
  • 90% more beer is consumed on Super Bowl Sunday than on an average day
  • $1.3 billion spent on beer and cider on Super Bowl Sunday
  • $597 million is spent on wine
  • $503 million is spent on hard liquor
  • 1 in 10 people will miss work the day after the Super Bowl

Have a great weekend, and enjoy the game! (or at least the commercials and halftime show.)

Best Regards,

Ten Years Gone

As you may know, the National Consumer Panel is celebrating its 10th anniversary this year. And we couldn’t have done it without our great panel members! So to help acknowledge all of the hard work our panelists do, we have many exciting things in store this year.

Starting soon, the NCP Blog will be conducting several contests where 10 people can each win a $10 gift card. (Can you see what we’re doing here? LOL)

So be on the lookout for our first contest coming very soon. More details in a future blog posting!

I’m thinking about where I was 10 years ago. I was in elementary school. OK, well not quite. I was working, but not at NCP. My life has certainly changed a lot in the past 10 years!

What about you, what were you doing 10 years ago and how has your life changed? Let us know by leaving a comment.

Speaking of 10 years ago, it’s interesting to see how the price of certain goods and services have changed over the years.

Here’s some fascinating information from

Item Average 2010 price 2020 price
White bread $2.49 $2.08
Price of 1 pound of potatoes   52¢ 78¢
Price of gallon of milk   $2.79 $4.12
Price of 1 pound of bacon   $3.22 $4.98
Price of dozen eggs   $1.37 $1.58
Price of pound of ground beef $3.78 $5.24
Average price gallon of gas     $2.73 $2.38
Movie ticket   $7.50 $9.11
First class stamp    44¢ 55¢

Note: The pricing information listed above may not reflect the prices in your area of the country, and so may not be anywhere near what you paid/are paying. We’re using this broad, general information just because we think it’s interesting!

Have a great weekend!

Best Regards,

I Love Bagels

I was eating a bagel this morning when a co-worker mentioned that yesterday was National Bagel Day. How could I have missed that?!

Anyway, I know it’s a day late, but I want to talk about the magnificence that is the bagel. I love all things bagel. Alright I know it’s not the healthiest thing to eat – way too many carbs on its own, let alone what you put on it. But I do love a good bagel every now and then. And so do the 204.9 million Americans who consumed bagels in 2019 (according to

So, let’s talk bagels. The food-delivery service Grubhub put together a comprehensive report just on bagels, including top flavors and regional preferences.

According to Grubhub’s 2019 order data, the nation’s favorite bagel flavor is the “everything” bagel. The most popular topping is regular cream cheese.

Tell us about your favorite type of bagel and topping by leaving a comment!

Here are Grubhub’s findings:

Top Bagel Flavors In The U.S.

  1. Everything
  2. Sesame
  3. Cinnamon raisin
  4. Poppyseed
  5. Pumpernickel

Top Bagel Toppings In The U.S.

  1. Regular cream cheese
  2. Bacon
  3. Avocado
  4. American cheese
  5. Butter

When it comes to favorite flavors by region, the everything bagel dominated everywhere except the Midwest. Here are those findings:


  1. Everything
  2. Sesame
  3. Garlic
  4. Salt
  5. Blueberry


  1. Cinnamon raisin
  2. Poppyseed
  3. Everything
  4. French toast
  5. Blueberry


  1. Everything
  2. Pumpernickel
  3. Cinnamon raisin
  4. Asiago
  5. Blueberry


  1. Everything
  2. Poppyseed
  3. Garlic
  4. Chocolate chip
  5. Raisin

Finally, GrubHub determined which bagel orders rose most in 2019, compared to 2018, to determine the “trendiest” flavors and sandwiches nationwide.

Trendiest Bagel Flavors

  1. French toast: 153% more popular
  2. Blueberry: 136% more popular
  3. Garlic: 114% more popular
  4. Pumpernickel: 114% more popular
  5. Sesame seed: 103% more popular

Trendiest Bagel Sandwiches

  1. Egg and cheese: 489% more popular
  2. Bacon, egg and cheese: 347% more popular
  3. Bagel and lox: 253% more popular
  4. Tuna salad: 224% more popular
  5. Egg salad: 98% more popular

Meanwhile, ezCater, the nation’s largest marketplace for business catering, analyzed bagel orders nationally in 2018 to find the top bagel-loving cities in the country.

Here is their Top Ten:

  1. New York, NY
  2. Boston, MA
  3. Washington, DC
  4. San Jose, CA
  5. Atlanta, GA
  6. San Francisco, CA
  7. Chicago, IL
  8. Philadelphia, PA
  9. Los Angeles, CA
  10. Phoenix, AZ

(According to ezCater, 40% of all of its bagel orders come from New York City. No surprise there!)

Bagels are of course somewhat regionally prized, such as in the North. Cities with the least number of bagels ordered in 2018 include Houston, Austin, Nashville, and Raleigh, according to ezCater.

Have a great weekend, and enjoy your everything bagels!

Best Regards,

Resolve To Be The Best Panel Member Ever!

Like many others, I made a resolution to exercise more this year. But apparently, many others made the same resolution; when my friend Lisa and I went to our local gym, we found it to be PACKED! There were actually lines of people waiting to use the treadmills and ellipticals. People were taking numbers like in a bakery or at the deli counter. (Alright, I’m making that up. But it was really, really crowded.)

As we all know, even the best-laid plans often fall apart before we even hit February. According to data from Strava, a social network for athletes that analyzed more than 31.5 million fitness records from its users, the second Friday in January is the day when many of those best-laid plans go bye-bye. I hate to say it, but the second Friday in January is today, January 10.

Now I don’t want to bring anyone down … because there are ways to maintain your goals. According to,

  • Set a concrete goal that you truly believe you can achieve. (And don’t try to do a million things at once.)
  • Don’t fret the occasional slip-up. (We’re all human; give yourself a break!)
  • Reward yourself. (You don’t have to achieve something humongous; even small achievements are good.)
  • Figure out what triggered the lapse and try to change it. (If something’s not working, change it and make it work.)
  • Use the buddy system. (Enlist a friend or family member’s help. There’s strength in numbers.)

We hope you set a concrete goal of being the best panel member you can be! Here are some (familiar) tips to help you become an even better panelist this year:

Scan as soon as you can. Whenever you can, scan the products from your shopping trips as soon as you get home. Scanning your products immediately and while you’re putting them away will keep them fresh in your mind, so you won’t miss any of the items. To make it even easier, use your register receipt as a guide.

Scan it all. Scan everything that has a barcode on it. Also, record your purchases of non-barcoded items using the Barcode Reference Booklet if you have a scanner, or if you have the NCPMobile App, the on-board Non-Barcoded Items feature.

Scan purchases from other household members, too. Whether or not you do all the scanning or other household members get in on the act, make sure everyone’s purchases get scanned. If there’s one designated scanner in the house, to ensure no purchase gets overlooked, have everyone leave his/her shopping receipts in a common area, such as the kitchen table. The designated scanner can use them as a guide.

Scan the correct store name or store type. When recording your purchases, it is important to let us know what stores you are shopping at to ensure that your information is accurate. We know this can get tricky with many online stores. So please make sure to use the correct store name or store type!

Happy Anniversary To NCP!
On another note, we have some cool news to share. The National Consumer Panel just celebrated our 10th anniversary on January 2. We could not have done it without you! Thank you for your dedication and cooperation. We really appreciate it. Here’s to another 10 great years!

Have a great weekend, and keep working on those resolutions!

Best Regards,